Chris Hutchins
Podcast Creator & Former PM at All the Hacks
Creator of All the Hacks, one of the biggest business podcasts in the world; former product manager, founder, and investor who went full-time as an independent creator; known for his data-driven approach to podcast growth.
Dimension Profile
Key Themes
Episode Summary
Chris Hutchins, creator of the hit business podcast All the Hacks and a former product manager, shares a practical guide to launching and growing a podcast. He reveals that simply publishing consistently puts you in the top 3-4% of all podcasts, explains how PM skills translate to the creator economy, and discusses the synergy between newsletters and podcasts for independent creators.
Leadership Principles
- → There are 4 million podcasts but only 150,000 have 10+ episodes and published recently — just sticking to it puts you in the top 3-4%
- → The PM skillset of understanding users, iterating on product, and measuring outcomes translates directly to building a creator business
- → Consistency is the single most powerful lever for podcast growth — most competitors eliminate themselves by stopping
Notable Quotes
"There are four million podcasts. However, there are only about 150,000 podcasts that have had 10 episodes and have published in the last 10 days. So the easiest way to be in the top 3-4% is to just stick to it."
— On why consistency is the most important growth strategy for podcasts
Want to know how you compare?
Take the Assessment