Built from 302 podcast transcripts
Discover Your
Product Leadership DNA
We analyzed 280+ conversations with the world's best product leaders on Lenny's Podcast and discovered 7 distinct archetypes. Take an 8-minute assessment to find yours.
The 6 Dimensions
What we measure
Strategic Vision
Setting direction, first-principles thinking, long-term bets, market positioning
Execution & Craft
Shipping velocity, quality obsession, design excellence, attention to detail
Data & Experimentation
Measurement rigor, A/B testing, evidence-based decisions, metrics frameworks
Growth & Distribution
Growth loops, PLG, viral mechanics, channels, acquisition strategy
Team & Leadership
Hiring, culture, coaching, org design, managing up and across
User Empathy & Research
Customer obsession, user research, design thinking, jobs-to-be-done
How it works
We analyzed the transcripts
AI extracted leadership patterns, frameworks, and decision styles from 302 episodes and 280+ guests.
We discovered 7 archetypes
Clustering revealed distinct product leadership styles — from Visionaries to Scientists to Growth Architects.
You take the assessment
24 scenario-based questions reveal your product DNA, matched leaders, blind spots, and a learning path.
302
Transcripts analyzed
280+
Leaders profiled
186K
Lines of conversation
7
Archetypes discovered
Ready to discover your archetype?
8 minutes. 24 scenarios. No wrong answers.
Take the Assessment