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Mihika Kapoor

Product Manager at Figma

Mihika Kapoor is a design-engineering-PM hybrid at Figma known as the go-to person for leading zero-to-one products, including early work on FigJam, and was the most-mentioned PM when Lenny asked Twitter who the best PM people have worked with is.

Dimension Profile

Strategic Vision 80%
Execution & Craft 85%
Data & Experimentation 40%
Growth & Distribution 40%
Team & Leadership 70%
User Empathy & Research 80%

Key Themes

zero-to-one product development vision-driven PM work design and prototype before green light entrepreneurial product culture scope is the world mentality PM as designer and builder

Episode Summary

Mihika Kapoor, the most-mentioned PM when Lenny asked Twitter who the best PM is, shares her approach to zero-to-one product development at Figma. She emphasizes treating your scope as the entire world, prototyping heavily before getting project approval, and creating compelling visions that get cross-functional teams aligned around what the future should look like.

Leadership Principles

  • Your scope is the world — nothing should ever be perceived as out of bounds
  • Design and prototype heavily before a project gets the green light
  • If you and your team do your job correctly, imagine what the world looks like — start there

Notable Quotes

"My take is that your scope is the world. Nothing should ever be perceived as being out of bounds."

— On the mindset she brings to product management at Figma

"We lean heavily into designing and prototyping even before a project gets a green light."

— On Figma's approach to zero-to-one product development

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